5 Powerful Content Marketing Tools

Content Marketing is no more a game of producing bulk content. It’s a game of relevancy. Keep in mind content marketing should be used to educate your target audience.

In this competitive world, it is hard to know what your target audience is thinking or watching. But, technology has made it easy to understand your target audience.

You can easily understand your target audience’s behaviour, their problem and almost anything about them.

This article will showcase some tools and their uses in content marketing. Above all, top content marketers and businesses use these tools to produce quality content for their target audience.

Do you want to produce engaging content too?

Let’s find out!

Here are the top 5 content marketing tools

Buzzsumo

Buzzsumo is among the top tools that allow you to find trending and engaging content. With the help of this tool, you can search top performing content that has engaged the most audiences. You can check the number of Likes, comments and shares that specific content has received. 

Moreover, this platform is mainly used by marketers to analyse competitors marketing strategies. Search out the top-performing content in your industry and start producing similar content. 

Let’s find out which topic is trending under content marketing. Get your free Trial!

Screenshot of Buzzsumo.com

Here is the Result.

Screenshot of Buzzsumo content research dashboard

Grammarly

Grammarly is a simple yet powerful tool that allows you to write even if you are not a professional writer. 

It’s an online service that quickly and easily makes your writing better and makes you sound like a pro, or at least helps you avoid looking like a fool. 

Forbes

Here are the Top Features of Grammarly

  • Spell checker
  • Grammar checker
  • Punctuation Checker
  • Content Conciseness 
  • Adjust tone
  • Formality indicator
  • Content fluency
  • Auto suggestions
  • And more. 

Even you can detect Plagiarism using Grammarly. 

Yoast SEO

Yoast SEO is the ultimate tool for your SEO success. It’s a WordPress plugin that helps you produce Search Engine Optimised content for your web pages and blogs. If you are looking to implement an SEO strategy, don’t forget to use Yoast SEO plugin. 

Benefits of using Yoast SEO

With the help of this tool, you can perfectly optimise your web pages and blog. Here is how Yoast SEO helps in Content Optimisation

  • Help you in creating the optimum number of outbound links.
  • Right Keyphrase length.
  • The right use of keyphrases in the meta description.
  • Helps you in avoiding previously used keyphrases. 
  • Assists in content length.
  • Optimise keyphrase in title and slug. 
  • And much more. 

How to Install Yoast SEO Plugin

If you have a wordpress website then follow this process. 

  1. Login to your wordpress website.
  2. Go to “Add New Plugin”
  3. Now search “Yoast SEO”
  4. Finally, Install and Activate the plugin.

Canva

Canva is among the most revolutionary tools I have ever seen.

Do you know? Before Canva, how difficult it was to design infographics? 

Well, imagine learning software like Photoshop, Coreldraw, and Illustrator. No doubt with these tools you can produce world-class content. But, are you professional enough to use these software? Not! even though there are millions of people like us. 

Therefore, I appreciate Canva. It allows us to create as many graphics as we need. 

Whether you need to design a Facebook post, Instagram post, brochure or anything you can use thousands of pre-made templates there. 

So create your account Now!

Google Analytics

Google Analytics is the top tool that collects data from your website and provides reports and business insights. With the help of google analytics, you can track your visitors and their behaviours. 

Top digital marketers use this tool to improve user experience. 

Here are the top benefits of using google analytics for your website. 

  • Help in improving bounce rate. 
  • Help you understand your prospects and visitors. 
  • Provide visualised data.
  • Help in discovering the right marketing platform. 
  • And much more. 

Want to know how to integrate google analytics with your wordpress website? Here is the tutorial from website Learners.

Final Words

Using these tools will help you boost your content marketing campaign. Moreover, it will help you in positioning your business in your niche. 

Content marketing without using these keywords may cost you time and money. Stop it Now, and start using these tools to produce better content for your prospects. 

Keep Dominating your Niche!